What is SEO Writing?
SEO writing is the process of writing content with the goal of ranking on the first page of search engines like Google. This is achieved by researching relevant keywords and creating optimized content that answers the user's intent.
Why Is Writing for SEO Important?
A study found that the number of clicks that pages get depends not only on getting onto that first page of search results, it also depends significantly on getting as high up on that page as possible.
The first result on the first page gets clicked by more than 28% of people doing the search. After that first result, the percentages go down with each spot on the page. So it would be best if you were one of the first results that people see.
Writing for SEO is also important because it is a marketing technique that keeps going for the life of your website.
Many people do well with PPC advertising, but if they stop paying for that advertising, it will no longer bring traffic.
Good SEO content keeps working for your website no matter what else you do to market your site.
