An Introduction to SEO
SEO, or search engine optimization, is the process of optimizing a website or online content to improve its visibility and ranking in search engine results pages (SERPs). This is done by using various techniques such as keyword research, meta tags, and backlinking to make the website more attractive to search engines like Google. A short description is a brief summary of a website or page's content that is used in the search engine results page to give users an idea of what the page is about. These short descriptions are also important for SEO as they give search engines a summary of the content on the page.